Today is Polar Bear Swim Day

Today is Polar Bear Swim Day

Since 1920, a group of hardy swimmers has celebrated New Year’s Day by plunging into the frigid waters of Vancouver’s English Bay. As crazy as it sounds, the custom has spread to the United States, where chapters of the American Polar Bear Club have established themselves in a number of states known for their cold winter weather. In Sheboygan, Wisconsin, more than 300 daring swimmers—many of them in costume—brave the ice floes of Lake Michigan to take their New Year’s Day swim. About 3,000 to 4,000 spectators stay bundled up on the beach and watch. The Sheboygan event has gradually expanded into a day-long festival, with a brat-fry, a costume contest, and live entertainment. (Source: thefreedictionary.com)

Inquiries about this original, vintage poster at posters@posterconnection.com

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https://goo.gl/YC5rQA

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