Today in History: Adolphe Mouron Cassandre born in 1901

Today in History: Adolphe Mouron Cassandre born in 1901

On this day in 1901, the poster artist and typeface designer A.M Cassandre (born Adolphe Jean-Marie Mouron) was born in Kharkiv, Ukraine to French parents. After settling in Paris in 1915, the young artist studied at the Ecole des Beaux-Arts and the Academie Julian and opened his own studio in 1922. Cassandre learned the techniques of poster production while working for the Parisian printing house Hatchard et Compagnie. Between 1923 and 1936, he created several enormously influential advertising posters, among them “Etoile du Nord” (1927), “Dubonnet” (1932) and “Normandie” (1935). In 1927, Cassandre co-founded the advertising agency Alliance Graphique. He designed magazine covers, advertisements, logos and typefaces (among them the popular “Peignot” from 1937). In 1936, he was honored with an exhibition of his works at the Museum of Modern Art in New York. Cassandre worked in the U.S. during the late 1930s (Container Corporation of America) before returning to Europe in 1939 to join the French army fight the German invasion of World War II. After the war, Cassandre concentrated on painting, theater and ballet designs. Following a long and difficult battle with depression, he committed suicide in his apartment in Paris in 1968.

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Today in History: Christian Dior born in 1905

Today in History: Christian Dior born in 1905

On this day in 1905, French fashion Christian Dior was born in Granville, France. His creations dominated world fashion in the decade following World War II.

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Today in History: Good-bye VW Beetle

Today in History: Good-bye VW Beetle
The end of the German production of the Beetle: On January 19, 1978 the last model of the legendary car rolls off the assembly lines at the Volkswagen plant in Emden, Germany. Here is a link to a short blog about the VW Beetle: http://wp.me/p6cafs-N

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Today in History: Stanley Walter Galli born in 1912

Today in History: Stanley Walter Galli born in 1912

Happy Birthday, Stanley Walter Galli. The San Francisco native studied at the California School of Fine Arts in San Francisco and the Art Center School in Los Angeles before he launched his illustration career in the late 1930s. Over the decades, his works appeared in McCall’s, Ladies Home Journal, Readers Digest, True Magazine, and the Saturday Evening Post. He also designed 26 postage stamps for the USPO. In the poster world, Galli is well-known for his beautiful travel posters for United Airlines that were commissioned during the late 1950s through the mid-1960s. Galli died in 2009 at the age of 97.

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Today in History: First escalator installed in NY in 1893

Today in History: First escalator installed in NY in 1893

On this day in 1893, Jesse W. Reno installed the first working escalator (called the “inclined elevator”) at the Old Iron Pier at Coney Island in New York City.

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Today in History: Construction on the Golden Gate Bridge began in 1933

Today in History: Construction on the Golden Gate Bridge began in 1933

For a long time, bridging the San Francisco Bay with its dangerous currents and hurricanes was considered an incalculable risk. After all, a strait over 300 feet deep and more than a mile wide had to be linked. When Bank of America secured the funding for the project, work began on February 5, 1933. At the time, it was the longest suspension bridge in the world. In addition, its two Art Deco style pillars were the tallest structures outside of New York. The bridge opened in May 1937. Construction offered many people work during the Great Depression. When hit with a severe earthquake in 1989, the bridge was not damaged.

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Today in History: Grand Canyon declared National Monument in 1908

Today in History: Grand Canyon declared National Monument in 1908

On this day in 1908, U.S. President Theodore Roosevelt declares the massive Grand Canyon in northwestern Arizona a national monument. Congress did not officially outlaw private development in the Grand Canyon until 1919, when President Woodrow Wilson signed the Grand Canyon National Park Act. Today, more than 5 million people visit the canyon each year. The canyon floor is accessible by foot, mule or boat, and whitewater rafting, hiking and running in the area are especially popular. Many choose to conserve their energies and simply take in the breathtaking view from the canyon’s South Rim–some 7,000 feet above sea level–and marvel at a vista virtually unchanged for over 400 years. Source: http://www.history.com.

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History: First Electric Watch available in 1957

History: First Electric Watch available in 1957
On this day in 1957, those crazy guys from Lancaster, PA (otherwise known as Hamilton), unveiled the very first electric watch. The Hamilton Electric 500 used a battery to drive a complex gear train, which in turn pushed the hands.

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History: Otto Baumberger born in 1889

History: Otto Baumberger dies in 1961
On this day in 1961, the illustrious Swiss painter and poster artist, Otto Baumberger, passed away. Baumberger produced some 200 posters of great quality and style and is one of the main representatives of the Swiss Sachplakat (object poster).

History: Otto Baumberger dies in 1961
On this day in 1961, the illustrious Swiss painter and poster artist, Otto Baumberger, passed away. Baumberger produced some 200 posters of great quality and style and is one of the main representatives of the Swiss Sachplakat (object poster).

For inquiries, email posterconnection@gmail.com.

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Today in History: Basketball was invented in 1891

Today in History: Basketball was invented in 1891

On this day in 1891, the game of basketball was created by Dr. James Naismith in Springfield, Massachusetts. Naismith wrote the sport’s original 13 rules to create a game that could be played in YMCA gyms during the cold winter months. Initially, teams were made up of nine players attempting to toss a soccer ball into peach baskets secured to the balconies at the ends of a gymnasium. When a basket was made, the game was paused while a man with a ladder had to retrieve the ball. Following the first public matches in 1892, popularity of the new game spread quickly. The first intercollegiate match was played in 1895 and the first professional league was founded in 1898.  Nets did not replace the sport’s original peach baskets until 1905.

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